ATX PostHenri Mazza talks “cult and culture,” quote-alongs and the Alamo expansion on this week’s Jeff Rubin Jeff Rubin Show
Imagine my surprise when, upon syncing my iTunes this morning, two of my favorite things happened to converge: The Alamo Drafthouse and The Jeff Rubin Jeff Rubin Show. This week, our eponymous host welcomes Alamo’s Chief Creative Officer, Henri Mazza, for an hour-long talk about the rapidly expanding franchise’s roots and electic programming, plus some of Mazza’s favorite moments from his 11-year tenure at the theater.
You might recognize Rubin from his longtime gig at CollegeHumor, where he’s a cast member on original series Hardly Working. He also co-hosts gaming show Bleep Bloop and eclectic revue Nerd Alert, and The Jeff Rubin Jeff Rubin Show is basically a lengthier exploration of his wide-ranging interests; one week might feature a visit to a pizza expo or toy fair while the next gets in-depth on book-to-film adaptations or comedy philosophy. It’s like a variety show where you get to have fun and learn fun things — so naturally, the Alamo fits right in.
“We think of ourselves as this whole sort of brand for the geek culture, and the Alamo is our flagship church.”
Phoning in via Skype, Mazza gives a brief background on the Alamo for the uninitiated, touching on big bullet points like food service and breadth of events before diving into some stories.
For example, remember the time Tim League tricked an audience of Star Trek fans into thinking he’d accidentally destroyed a vintage print, only to have Leonard Nimoy { ...to continue reading this article: Article source: }